2017 / 2018
Sevenval combines the creativity and innovation of a digital agency with the precision and the pragmatism of an experienced technology service provider. In 2020, Seveval became part of the global company Avenga and therefore no longer appears as an independent brand.
The challenge of my first big freelance job was to bring the corporate design of an established digital agency completely to a new contemporary level without deviating too far from the existing appearance.
After having optimized the shape of the figurative mark, I developed the (picto-) graphical brand appearance based on the geometry and the angles of the isosceles triangle. For the green of the logo I defined a fresher tone and added more colours to the corporate design - inspired by the colour spectrum of code editors. Using a royalty-free font as a basis, I modified it to give Sevenval its own corporate font of the same name.
Corporate Redesign / Web Design / Employer Branding / Exhibition Design / Information Design