Beyond Build
Client
Beyond Build are entrepreneurial investors and investing co-founders of pioneering companys in the field of “Urban Tech”. They provide capital, resources, skills and market access to outstanding start-up teams for positive change.
Mission
Beyond Build commissioned me to develop their corporate design including web design and technical implementation of their websites. The goal was to create a self-confident, timeless brand that is both contemporary and serious, with an urban, technological and environmentally conscious feel.
Realisation
The logo combines abstract architectural forms with the initials of the brand — BB. This creates a strong brand mark that can also be used as a key visual and as an animated graphic. The digital-looking green stands for the modern and sustainable company and, in combination with grey tones, underlines the core message »From Grey to Green«. The clearly structured layout combines factual typography with expressive images and playful colour transitions to create a coherent overall picture.
Logo
Colors
Figurative Mark / Key Visual
Key Visual — Animation
Preloader — Animation
Website
Sub Brand — Beyond Build Experts
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